Growth Hacking Mad Paws
Article written by Christopher Lam Leveraging clever growth hacking tactics, Mad Paws, expanded across all Australian cities in its first 30 days, signing up tens of thousands of users per week on $0 marketing spend. This is the story of the first 8 months at…
Start with the end in mind
Thanks to Christopher Lam, for the article. With the year coming to a close, I have been listening to Reid Hoffman’s podcasts Masters of Scale. One of the most interesting ideas from his talks is on shaping the future — most uni students spend 3–4 years…
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